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    • 01 Mar 2025
    • 11:00 AM - 12:30 PM
    • Virtual
    Register


    The Colour Literacy Forum is an international, collaborative effort to align university-level colour education with current design needs in the culture. The goal of the Forum is to connect faculty, students, and administrators with interdisciplinary professionals to provide cutting-edge research, curricula, tools, and resources.

    The Colour Literacy Forum is a virtual platform featuring presentations and interactive conversations focused on updating and expanding 21st century colour education at the university level. The goal of this global collaboration is to develop an interdisciplinary STEAM (Science, Technology, Engineering, Arts, Math) model that positions colour as a Meta-discipline and aligns colour education with current needs in the culture, providing cutting-edge resources, and offering dynamic networking opportunities for all stakeholders.

    Register using the button at left. For complete details visit Colour Literacy Project.

    2025 Series: Facts and Myths About Color

    Colour Misconceptions and Their Impact in the Classroom

    Saturday March 1, 2025, 11am ET

    Talk 1: Colour Misconceptions...

    An overview of Forum Series 2025 and a historical perspective on enduring colour misconceptions that have shaped teaching practices for centuries. Robert will present a rationale for adopting a 21st-century approach to Colour Literacy education—one that combines scientific principles with experiential learning. From among the many misconceptions encountered in books, articles and on the Internet, he will briefly discuss four:

    1. All colours can be mixed using a ‘primary’ set of three.

    2. A single simple hue circle or ‘colour wheel’ is all that is needed to illustrate all colour relationships.

    3. There are simple rules that guarantee colour harmony.

    4. Colours have universal symbolic meanings. Using colour categories or simple hue names are sufficient to attach meaning and effect to colours (red is arousing, blue is calming).

    Traditional Colour Theory, or rather its various manifestations, owe their popularity to being vague, simple and easy to explain; however, this simplification makes the theory inaccurate, very often laden with misconceptions which are widely taught and publicized. Decades of intensive work on the use of colour in art lessons by Andreas Schwarz (speaker of the second part of this Forum) reveal serious deficiencies that urgently require fundamental rethinking in this field —deeply and firmly rooted in the tradition of the subject and virtually dominated by ‘traditional colour theory’. In the 21st century, colour education can break the shackles of traditional colour theory and respect colour as a personal, cultural and scientific phenomenon to be experienced, enjoyed and applied as a dynamic tool across multiple disciplines and industries.

    The Speaker: Robert Hirschler

    Robert Hirschler graduated at the Technical University of Budapest in chemical engineering/textile chemistry. In 1967 he presented his first paper on computerized colour matching and has been involved in colorimetry and colour science ever since. He has been involved in AIC activities for over 50 years since his participation at the second AIC Congress (York, 1973). He is an active member of both ProCor (Brazil) and the Hungarian National Colour Committee and a past member of the AIC Executive Committee. On 2010 - 2024 he was Co-Chair of the Study Group on Colour Education and in 2019-2024 Co-Chair of the ISCC/ AIC Colour Literacy Project. His current research interests include the teaching of the basics of colour science to architects, artists and designers as explained in his CR&A article “How much colour science is not too much”, and the colour theory of neo-impressionist painters.

    Talk 2: ...and their impact in the classroom

    Andreas will offer profound and exemplary insights into the teaching of art through the lens of traditional colour theory. His approach is interwoven with the misconceptions about colour analyzed and pointed out by Robert Hirschler. Two key examples—one focusing on subtractive colour mixing and the other on additive colour mixing—will serve as illustrative case studies. These examples were carefully documented as part of a comprehensive five- year qualitative-empirical research project. The study was conducted using participant observation, allowing for an in-depth understanding of the learning process, and was later subjected to a rigorous phenomenological analysis to extract meaningful interpretations. While Robert Hirschler emphasizes the factual inconsistencies and scientific inaccuracies embedded in traditional colour theory, Andreas’ focus will extend beyond theoretical critique. It delves into the dynamic interactions between students and teachers that arise when these outdated theories are put into practice within the classroom setting. The resulting implications are striking, revealing the significant educational challenges and misunderstandings that emerge due to the continued reliance on flawed concepts. These findings underscore the urgent need for action, a mission that the Colour Literacy Project is deeply committed to addressing through its advocacy and educational initiatives.

    The Speaker: Andreas Schwarz

    Since 1998, Andreas Schwarz has been a teacher of Art and English at the municipal girls’ high school in Essen Borbeck. From 2015 to 2021, he served as a private lecturer for art education at the University of Duisburg-Essen. He is a member of the Association for Art Education NRW (BDK) and the Color Literacy Project. His research focuses on the didactics and methodology of colour in art classes, the history of colour in art education, the cultural history of colours, the history and theory of colour systems, and the history of doctrines of colour harmony. He is author of several colour articles and books, such as ‘Farbkompetenz, Orientierungshilfen für eine Didaktik zum Umgang mit Farbe im Kunstunterricht’, published in 2022 (in English, Colour competence - Orientation aids for didactics for dealing with colour in art teaching). For more information visit Andreas’ website:

    https://dr-andreas-schwarz.de/en/index_en.html


    • 06 Mar 2025
    • 4:00 PM - 5:00 PM
    • virtual
    • 37
    Register

    Colorful Connections is an opportunity to gather informally with other members of ISCC for a little socializing, networking and learning from each other. Discussions are wide-ranging and depend on attendees, their current interests and past experience. Consider this the online version of coffee breaks and happy hours at a color conference. BYO coffee or beverage and join in the conversation! 

    Note that this is Members Only event. Not a member, no problem - Join here!

    • 15 Apr 2025
    • 2:00 PM - 3:00 PM
    • virtual
    Register


    How life became colorful: the evolution of conspicuous colors (and their
    functions) in plants and animals

    In this talk, I will discuss recent work by my collaborators and myself on the evolution of colors in animals and plants. Plants and animals are often adorned with potentially conspicuous colours (e.g. red, yellow, orange, blue, purple). These include the dazzling colours of fruits and flowers, the brilliant warning colours of frogs, snakes, and invertebrates, and the spectacular sexually selected colours of insects, fish, birds, and lizards. Such signals are often thought to evolve by utilizing pre-existing sensitivities in the receiver’s visual systems (e.g. sexually selected coloration evolved to utilize sensitivities to brightly colored fruit). This raises the question: what was the initial function of conspicuous colouration and colour vision? Here, we review the origins of colour vision, fruit, flowers, and aposematic and sexually selected colouration, and when each one evolved. We find that aposematic colouration is widely distributed across animals but relatively young, evolving only in the last ~150 million years (Myr). Sexually selected colouration in animals appears to be confined to arthropods and chordates, and is also relatively young (generally <100 Myr). Colourful flowers likely evolved ~200 million years ago (Mya), whereas colourful fruits/seeds likely evolved ~300 Mya. Colour vision (sensu lato) appears to be substantially older, and likely originated ~400–500 Mya in both arthropods and chordates. Thus, colour vision may have evolved long before extant lineages with fruit, flowers, aposematism, and sexual colour signals.  We also find that there appears to have been an explosion of colour within the last ~100 Myr, including >200 origins of aposematic colouration across nine animal phyla and >200 origins of sexually selected colouration among arthropods and chordates.

    Bio:

    John J. Wiens is a Professor in the Department of Ecology and Evolutionary Biology at the University of Arizona.  Prior to coming to Arizona in 2013, he was an Associate Professor and Assistant Professor at Stony Brook University in New York (2003–2012).  Before that he was a curator of herpetology at the Carnegie Museum of Natural History in Pittsburgh (1995–2002).  He obtained his Ph.D. at the University of Texas at Austin (1995), and his B.S. degree at the University of Kansas (1991).  He has served as an Associate Editor for several journals in ecology and evolution (e.g. American Naturalist, Ecography, Ecology Letters, Evolution, Systematic Biology) and as Editor-in-Chief of the Quarterly Review of Biology.  He is an ISI Highly Cited Researcher and a winner of the President’s Award of the American Society of Naturalists.  He has published >250 scientific papers.  He studies many questions in ecology and evolutionary biology, and especially the origins of biodiversity patterns and the impacts of climate change.  He is also interested in phylogeny, speciation, sexual selection, niche evolution, and the biology of reptiles and amphibians.  He has been interested in the evolution of conspicuous colors in animals for many years.


Past events

28 Jan 2025 ISCC Webinar - Andrew Reach presents "Color Equals Life"
06 Dec 2024 Colour Literacy Forum #10: The Cultural Palette: Colour’s Role in Identity, Gender and Society
03 Dec 2024 Cutting Edge Color: Julia Hartling "Chasing Colors: Evolutionary Insights into Why We See Red (and Everything Else)"
21 Nov 2024 November Colorful Connections
08 Nov 2024 Colour Literacy Forum #9 Colour Through Time: Histories, Meanings, Practices
19 Oct 2024 October Colorful Connections
19 Oct 2024 ISCC Annual Meeting
11 Sep 2024 September Colorful Connections
13 Aug 2024 August Colorful Connections
15 Jul 2024 July Colorful Connections
13 Jun 2024 Colour Literacy Forum: The Interaction of Colour and Light
10 May 2024 Fluorescent Fridays: Local Colour Chart of Valdivia, Southern Chile — Color, Harmony & Contrast
26 Apr 2024 Fluorescent Fridays: Exploring Color’s Role in Visual Storytelling Experiences
23 Apr 2024 ISCC Webinar with Kai Kupferschmidt: Blue - Science of Nature's Rarest Color
11 Apr 2024 April Colorful Connections
22 Mar 2024 Colour Literacy Forum: Colour in Context
19 Mar 2024 March Colorful Connections
12 Feb 2024 February Colorful Connections
23 Jan 2024 ISCC Webinar with Elisabeth Berry Drago
12 Jan 2024 January 2024 Colorful Connections
07 Nov 2023 ISCC Webinar with Judith van Vliet
27 Oct 2023 Fluorescent Fridays: Lighting the Way: 21st Century Tools for Digital Color Design
29 Sep 2023 Colour Literacy Forum #6: Evolution of Colour Vision
15 Jun 2023 Colour Literacy Forum. Color & the Perceiver
14 Jun 2023 Danny C Rich Tribute and Memorial Lecture
12 Jun 2023 Color Impact 2023: Color and Human Experience
16 May 2023 Colorful Connections: The Afternoon Edition
21 Apr 2023 Fluorescent Fridays: Spotlight on RIT Munsell Color Science Lab
18 Apr 2023 Colorful Connections: The Morning Edition
12 Apr 2023 ISCC Webinar with Nuria Estape
31 Mar 2023 Colour Literacy Forum #4 -- Colour & Materials: Past, Present & Future
21 Mar 2023 Colorful Connections: Discussion on Color Impact 2023
09 Mar 2023 ISCC Webinar with Roland Fleming
24 Feb 2023 Fluorescent Fridays: Feb 24, 2023
09 Dec 2022 Colour Literacy Forum #3
28 Oct 2022 Fluorescent Fridays
24 Oct 2022 ISCC Annual Meeting and Godlove Lecture by Mark D. Fairchild
30 Sep 2022 Colour Literacy Forum #2
24 May 2022 Webinar - Timo Kunkel
29 Apr 2022 Fluorescent Fridays: April 29, 3PM EST
26 Apr 2022 Webinar - Mike Royer
22 Apr 2022 State of the Art of Color Teaching in Design Education
01 Mar 2022 Webinar - Nick Harkness and Paula Alessi
25 Feb 2022 Fluorescent Fridays: Color Quality Control: An Interdisciplinary Experience
02 Nov 2021 Webinar - Stephen Westland
29 Oct 2021 Fluorescent Fridays - Color in Context for Architects & Designers
20 Sep 2021 Annual Meeting, including Keynote by Bevil Conway
26 Jun 2021 2nd Annual ISCC Symposium on Color Education
25 Jun 2021 Fluorescent Fridays #4
12 Jun 2021 Color Impact 2021 - For the Built Environment
12 May 2021 Webinar - Kine Angelo
23 Apr 2021 Fluorescent Fridays #3
23 Mar 2021 Webinar - Andy Towns
26 Feb 2021 Fluorescent Fridays #2
20 Feb 2021 "Where's the COLOR?" Visual Identity Project (VIP) Student Competition Pre-Registration
28 Jan 2021 Webinar - John Barbur
13 Nov 2020 Fluorescent Fridays #1
06 Jun 2020 Color Impact 2020 Virtual Symposium: A New Vision for Color Education
05 May 2020 Sally Augustin presents "The Science of Designing with Color: Making the Right Choices"
14 Apr 2020 Shelli Sedlak presents "Light & Color with LED"
17 Mar 2020 Ellen Divers presents "The 'Blind Spot' in Architectural Color"
25 Feb 2020 Ruthanne M. Hanlon presents "Color and Culture"
28 Jan 2020 Ken Butts presents "ULTRA-PORTABLE COLOR MEASUREMENT – A Spectro in Your Pocket?"
19 Nov 2019 Webinar - Roland Connelly presents "Comparison of LED Lighting Adopted by Retailers to Typical LED Spectra Adopted by the CIE"
22 Oct 2019 Tony Stanton presents: Color Management in the Graphic Arts
21 Oct 2019 IS&T's 27th Color and Imaging Conference
24 Sep 2019 Ann Laidlaw & Jodi Baker present "Introduction to CIELAB"
20 Aug 2019 AATCC Color Management Workshop
09 Jul 2019 Webinar - Fritz Horstman presents "Interacting with Color: the Art and Teaching of Josef Albers"
21 Mar 2019 Webinar - Michael Webster
19 Mar 2019 ISCC Long-term Planning Meeting
17 Mar 2019 TAGA Annual Technical Conference Joint with ISCC
16 Mar 2019 Workshop: Josef Albers's Color Experiments
19 Feb 2019 Webinar - Kristen Dettoni presents "Print on Demand - Exploring the Market Opportunities"
09 Jan 2019 January Webinar: Jean Hoskin
16 Oct 2018 Webinar: Andrew Stockman
15 Aug 2018 AATCC Color Management Workshop
10 Jun 2018 Munsell Centennial Color Symposium
30 May 2018 Webinar: Lori Sawaya, Psychological Color Temperature and Color Harmony
25 Apr 2018 Paul Centore Webinar: A Practical Introduction to the Munsell Colour System for Artists
21 Mar 2018 Webinar: Dr. David Briggs: The New Anatomy of Colour
21 Feb 2018 Webinar: Albert Munsell - the father of color science?
17 Jan 2018 Webinar: Color Science and the Visual Arts
15 Dec 2017 ANTEC® Orlando: The Plastics Technology Conference
18 Oct 2017 LED - A Balancing Act - Don't Be Left in the Dark
16 Oct 2017 AIC 2017 JEJU, Korea
27 Sep 2017 Webinar: Color in Digital Cinema
11 Sep 2017 CIC 25 Twenty- fifth Color and Imaging Conference
31 Jul 2017 CORM/ISCC 2017 Joint Technical Conference
21 Mar 2017 ISCC Winter Webinar: Mark D Fairchild
21 Mar 2017 International Colour Day

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